Wikipedia: According to Fisher, capitalist realism has so captured public thought that the idea of anti-capitalism no longer acts as the antithesis to capitalism. Instead, anti-capitalism is deployed as a means for reinforcing capitalism. This is done through modern media which aims to provide a safe means of entertaining anti-capitalist ideas without actually challenging the system. The lack of coherent alternatives, as presented through the lens of capitalist realism, leads many anti-capitalist movements to cease targeting the end of capitalism, but instead to mitigate its worst effects, often through individual consumption-based activities such as Product Red.
Clapping vociferously for the McDonald's TED Talk between each line to ensure I am able to maintain my hourly burger supply (mandatory by American law)
Ew, Maccas has gone woke? I'm not going be eating there anymore! (Though that has nothing to do with wokeness and everything to do with their burgers being half the size they were a few years ago and twice the price)