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With a cheeful Elavil dose in each bowl. This is an antidepressant and pain killer. What kind of fucking food company puts that in morning cereal.
As someone who was force-fed Elavil as a child, it doesn't work.
The Rita Hayworth dart board didn't tip you off that this is a joke?
He was probably soused for that one too.
There's a direct reference to this ad in Futurama. I never got it the joke until I saw the ad.