Why is it important that this game be declared bad? It seems so odd that articles about a game's steam reviews get attention. It's like there's a group of people that are dying to say 'I told you so' but no one outside the group really cares.
It's not about Starfield specifically. It is about the people who have seen Bethesda for what they are and have constantly told people to temper their expectations only for them to be ignored.
We want the industry to change. We want games to be released mostly bug free and with engaging content. We want people to stop hyping up games where all signs point to it being subpar. We want people to stop feeding the machine before it even gives you anything.
I really hope we don't have to go through this crap again with Elder Scrolls 6. If they release a lackluster game that doesn't live up to Skyrim, I hope we're able to just say that outright and move on without fanboys clinging to their copium about it actually being super great if you play it for 200+ hours.
Because if it is bad, pretending it's great is doing everyone except Bethesda a disservice. Early on, the hype and fanboyism were relentless, they pumped it up as a "huge game" and their "most polished" or some such shit... and it just isn't really. They have had ages and a lot of capital to try to make it a good game, but a lot of people aren't convinced that it is. Let alone as good as the massive marketing pushes ahead of release would have you believe.
"Remember: they're still Bethesda", "remember the Skyrim hype?" etc was met with denial, eye-rolling and condescension, so the temptation to go "told you so" is pretty strong when proven right five minutes later.
Since then, their PR goons have been going around passive-aggressively sniping at reviews and explaining e.g. that ackchyually the dullness is intentional, and what do gamers know about games anyway (therefore it's actually good and it's the players that are wrong). I didn't think that was particularly classy, either.
Some people still like it for whatever reason, but there are also tons of valid reasons not to.
In short: the backlash against all of this is pretty predictable, and is being shared in a community where it's fairly on-topic.
It was a huge title, massively anticipated for years, so it warrants being covered. A title like this by a huge studio slipping into mostly negative reviews is news, imho.