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  • Of course, Doctorow already described this phenomenon in the essay about enshittification. It's no surprise the advertising company will pivot to advertisers and shareholders rather than users.

  • I think there's a real chance google could be broken up. They've lost a couple of major antitrust cases in the past year but it remains to be seen what the judges will do. I think it's going to be difficult for everything that isn't ads to survive though if ads is what gets cut out.

24 comments