I don't know what's more stupid. Heated seat subscription creators. Or the morons that actually bought such a car and then proceeded to invest more time / money bypassing it.
If you could get the car with all the bells and whistles present but disabled and it was a loss leader for the company, I would argue that it's a very ethical and socially valuable thing to do (buy the car and bypass the drm I mean). Not only do the dummies get hit where it hurts, you get some bonuses and incentivize other people to punish the dummies.
Love the idea. Probably best to di it once the warranty is over or if you buy second hand though, as I suspect when you buy the heated seat car you have to sign an EULA like Apple products and agree not to tamper with the components or lose warranty and rights.
Quite simply, subscriptions for products have never existed in the history of humanity and shouldn't exist. You either sell me something or you rent it. If you can afford to give hardware to me for free, as long as it is disabled, someone is taking the piss.
I think the point they're trying to make is that you shouldn't support a company or product like this, period
As Gaben has said before:
"We think there is a fundamental misconception about piracy. Piracy is almost always a service problem and not a pricing problem,"
If the car is easy enough to hack, why wouldn't people buy the 'base model' and get all of the bells and wistles for next to nothing?
You would download a car, amirite?