I think they just used that as a descriptor as you can essentially cook water in a couple of ways. Microwave in a cup, use the hot water out of a boiler or hot water attachment on machine, boil in a pot on the stove. My preference is an electric glass kettle.
Or Nespresso! Their patents have expired, so now you can enjoy a world of great and easy coffee at home without sponsoring Nestlé! Both 3rd party machines and coffee pods are available.