Shrinkflation is out of control
Shrinkflation is out of control
Up untill a week ago Nofrills carried these "three packs" of salmon for $10. Now the same pack contains two for the same $10. I thought it felt light when I bought it yesterday.
This comes to about $0.02 increase per gram, and a $1.10 price increase overall. Or a 11% increase in price overall. Meanwhile inflation is at 6-7%?
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While these price changes can certainly come in part from corporate greed, there may be some other costs at work being applied; the increased difficulty of agriculture in a world where the climate is getting out of control, or as someone else mentioned the war in Ukraine having an effect on agricultural exports from the area.
I'm at least trying to be flexible in my preferences. I try to be aware of the carbon offset associated to the food I buy, or the amount of land needed to produce it. We can also get a bit too used to certain foods actually being subsidized by the government, primarily meats. It doesn't necessarily mean I can eat cheaply, but sometimes I pick up an option I wouldn't normally consider that either saves me money or satisfies me even more.
The cost increase is one thing, like you said there may be valid reasons why pricing for these particilar salmons increased more than inflation did. The disgusting part here is in my opinion the sneaky way its done: by shrinking the package you are (again in my opinion) lying to the consumer by leading them to believe you are paying the same as you were before, as the package looks mostly the same.