The majority of Americans who voted, at least in the swing states, have voted for the republicans. Why? Do the republican policies reflect popular opinion? Or is it that their vibes are more aligned with the public? Or maybe people are worse off now than they were 4 years ago and are hoping to turn back time? As a non-american I don't quite get it. People must think their lives will materially improve under the republicans, but why?
The democrats' main pitch was: We are doing a shitty job, but the other team will be worse.
The republicans' main pitch was: They are doing a shitty job, we wont.
Democrats main offer was doing what the republicans did. Why go for a cheap knockoff that's only in it for the votes, when you can get genuine homemade rabid racism? The democrats have nothing to offer and they're not even willing to admit shit is fucked. Republicans have lots of stuff to offer: Fascism and they are willing to admit shit is fucked (because of immigrants, not the rich)
If you're an average voter and your choice is between someone offering to do genocide while denying it and someone offering to do genocide while enjoying it, then the average voter (who is a fascist) will go for the ones who are open about it.
On top of that the democrats method of campaigning via smug condescention and veiled threats does not do them any favours. Pointing at a graph and saying "you don't get it, inflation is going down!" (which just means it's going up slower) to a person who has to choose between paying utilities or eating every day, isn't a good idea if you want that person to vote for you.
It also doesn't help that democrats do anything they can to kneecap their own strong grassroots movements (See: Bernie Sanders being fucked over in the primaries two elections in a row, the dems turning on #metoo, the dems marginalising the BLM activists that won them georgia in 2020)
Republicans have lots of stuff to offer: Fascism and they are willing to admit shit is fucked (because of immigrants, not the rich)
I think you can go simpler than this, or rather I don't think fascism necessarily has broad appeal. It's the same take I have from when they kept trying to rail against "populism" At the end of the day when everything is fucked up but the system is "working as intended" people have a lot of motivation to want change. It may not be likely they'll get what they want but staying the course is pretty clearly a disaster.
I do wonder what happened with the "Your husband will know if you voted or not, but he won't know who you voted for" letters, like what the effect was. Bc to me they really looked like some kind of threat and I wonder some of hte recipients interpreted it as a confusing threat to narc on their husbands.
I'm very confused about it, it feels to me like somebody is planning to leak a database of who voted for who (which is suppose to be impossible but that's easy to lie about), very ominous shit either way.
Apparently what it was supposed to be was "It's safe to a vote for a democrat because your GOP husband can't check your voting record to see who you voted for."
at the same time though, libs were claiming their canvassers were asking the GOP men in households to speak to their democrat voting wives and getting rebuffed.
I got multiple ads that were straight up threats of public shaming by your peers if you don't vote and they look you up in the record
I'll admit I'm paranoid because my adoptive family is abusive but all I can see those ads doing is making some poor woman's/adult child's life harder and more likely to be forced to vote trump