To Fight Surveillance Pricing, We Need Privacy First

an algorithmic pricing model used by the Princeton Review—a test prep company—allegedly charged higher prices to Asian American customers

Fuck that's racist

in 2019, investigative journalists revealed that prices on the Target app increased depending on a user’s location. The app collected the user’s geolocation information. The company charged significantly higher prices when a user was in a Target

That's actually really clever. Evil. But clever.

Price scamming

The FTC sent these orders to Mastercard, Revionics, Bloomreach, JPMorgan Chase, Task Software, PROS, Accenture, and McKinsey & Co.

These eight firms play a key role in the collection, analysis, and weaponization of your private information: they are the “middlemen” that provide surveillance pricing tools to other companies.

Named. Now shame.

So, if they can't fingerprint you then do you get the high price, the low price, or something in the middle?