Skip Navigation

Google kills two-year “Pixel Pass” subscription after just 22 months

Google kills two-year “Pixel Pass” subscription after just 22 months::Two years on a Pixel Pass was supposed to get you a new phone.

158 comments
  • shit, they should have at least waited the two months, issue some phones to early-adopters and then discontinue the subscription saying there was too little interest amongst the users to justify keeping it up. otherwise it looks like they pulled out at the very last moment to screw people

    edit: ohhhhh, you were supposed to get a new phone when singing up for another two years, then they did well cancelling it before the two-year mark

  • They were eligible for a brand new phone after 24 months if they recontracted for another 24 months. If they decided to unsubscribe during months 25-48, they'd be on the hook for the remaining cost of the phone. I mention this because at least for where I am, this is the default position - this decision would just mean the user needs to get their brand new phone on a contractual repayment from a provider other than Google.

  • I actually don't think anyone used it. The issue is Google didn't allow you to go back and add it within a certain time of your purchase. It also wouldn't let you purchase it at checkout with a new Pixel if you were already paying for one of the subscriptions it was composed of.

    I think the other issue is most people aren't upgrading back to Pixel and most of their users are new and unsure if they will continue with Pixel. Personally, meh. Google kills something that isn't profitable and it's clear it wasn't being used as intended or gaining as much traction as they thought it would. On top of that it was just kind of a mess. If I buy a Pixel from Google why don't I have a week after my purchase to at least add Pixel pass.

    I love my Pixel and I have had every Pixel except the 5. I will continue to buy them with or without this pass.

158 comments