DeArrow is an open source browser extension for crowdsourcing better titles and thumbnails on YouTube. The goal is to make titles accurate and reduce sensationalism. No more arrows, ridiculous faces, and no more clickbait.
"Clickbait" isn't the exception anymore, it's becoming the norm. Many have even started going through their entire backlog, changing old titles and thumbnails to be more attention grabbing and vague.
It's no one's fault. It's a system that creates a race to the bottom.
DeArrow hopes to stop this cycle. It's time to return to a more peaceful experience.