EA is looking at putting in-game ads in AAA games — 'We'll be very thoughtful as we move into that,' says CEO
EA is looking at putting in-game ads in AAA games — 'We'll be very thoughtful as we move into that,' says CEO
www.tomshardware.com EA is looking at putting in-game ads in AAA games — 'We'll be very thoughtful as we move into that,' says CEO
"Advertising has an opportunity to be a meaningful driver of growth for us."
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Like how the NES game Teenage Mutant Ninja Turtles had Pizza Hut ads? Or like how the NES and Genesis have McDonald's games?
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Alan Wake gave an achievement if you watched a verizon ad
Shell shock!
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