Carmakers Push Forward With Plans To Make Basic Features Subscription Services, Despite Widespread Backlash
Carmakers Push Forward With Plans To Make Basic Features Subscription Services, Despite Widespread Backlash
www.techdirt.com Carmakers Push Forward With Plans To Make Basic Features Subscription Services, Despite Widespread Backlash
Automakers are increasingly obsessed with turning everything into a subscription service in a bid to boost quarterly returns. We’ve noted how BMW has embraced making heated seats and other fea…
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"Officer, I signaled to switch lanes but I forgot to update my card on file so the blinkers won't turn on. I was on my way to get a prepaid card for the blinkers and to open the trunk so I can get my groceries out."
No BMW owner would willing use indicators anyway.
BMW Subscriber* now 🤷♂️
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