Your TV set has become a digital billboard. And it’s only getting worse.
Your TV set has become a digital billboard. And it’s only getting worse.
"The TV business isn't just about selling TVs anymore. Companies are increasingly seeing viewers, not TV sets, as their most lucrative asset..."
"each new connected TV platform user generates around $5 per quarter in data and advertising revenue."
Sounds like a pathetic amount of money for betraying your customers with a shitty ad infested smart tv
Now multiply $5 by 1.75 billion...
But televisions cost hundreds of dollars at least
I don't see your point
The profit they get from the sale of the television should be enough that they don't have to make the television shit to get slightly more profit, why do people even buy these
The profit they get from a tv is a single sale. The way they want to make money nowadays is as passive income, that's why they're pushing all the subscription services everywhere. It's a lot more money for them.
Think of it like this: a $500 tv can earn them $50 profit, but $5/quarter for the same tv means they get double that profit in 2 and a half years. And they'll probably make triple or quadruple that, so they get 4 times as much money for the same tv sale.
